News
MAKING SCENTS OF FRAGRANCE: The Noughty low down.
It’s a well-known fact that our sense of smell has a strong influence on our emotions. It plays a very important but often undervalued part, in our personal sense of...
3% Synthetic. Our Stance.
97% Natural. 3% Synthetic. Just one of our Noughty choices. So what does synthetic actually mean, what is the 3% and why is it a Noughty choice? A synthetic substance or synthetic compound refers to...
The art of using the right amount.
We choose to spend a lot of time here at Noughty, perfecting this art and understanding exactly the right amount of each ingredient to use in each of our formulations.
Pump up the Volume.
The quest for volume is a never-ending battle for many of us. At Noughty, we believe that science holds the key to almost everything, so to fight the frenzy of...
Co-Washing the Noughty Way
It may have its roots in the curly-haired community, but almost all hair types can benefit from co-washing. We like to think Noughty’s 1 Hit Wonder Co-Wash Cleansing Conditioner is...
Conquer the Co-Wash
At Noughty, we’re all about great products that deliver fabulous hair every day. 1 Hit Wonder Co-Wash Cleansing Conditioner is the latest tool in your arsenal to battle the bad hair...